The AFR Insider Media Kit

See our media offering

Table of Contents

Who we are

The AFR Insider is built by industry professionals, for industry professionals, with a modern twist. Our team combines deep expertise in cement, alternative fuels, and heavy industries with cutting-edge knowledge in technology, AI, and digital media.

We’re a team of young professionals bringing a fresh, data-driven perspective to the cement industry.

Our goal? To provide the upgrade this sector needs: a simple, go-to platform that delivers the latest industry news and insights, fast and efficiently.

Bringing clarity to a noisy industry

  • The AFR Insider is the fastest-growing news platform focused on alternative fuels & raw materials (AFR) in cement and heavy industries.

  • We cut through the noise to deliver high-impact, curated news and insights that matter.

How we’re different

Modern, Free, and Engaging
  • We curate the most critical news—so professionals don’t have to.

  • Our digest is short, relevant, and actionable—read in just 5 minutes.

  • We filter the noise—cutting out distractions and PR-heavy content.

  • Completely free & independent—trusted by industry leaders.

Ease of Use - mobile, tablet & laptop. Simple.

Designed to offer an exceptional reading experience to all our readers across all devices—mobile, tablet, or computer—ensuring our users digest the information in simple and straightforward way, saving them time and effort.

Who reads The AFR Insider?

🎯 2,000+ Engaged Subscribers 
📩 51%+ Open Rate 

✔ Technical Experts – Engineers, plant managers, AFR specialists
✔ Business Leaders – C-suite, sustainability officers, procurement heads
✔ Decision-Makers – Regulators, investors, and industry innovators

Why advertise with The AFR Insider?

✔ Target the right people – Cement industry professionals actively making decisions.
✔ Unmatched engagement – 40%+ open rates, growing subscriber base.
✔ High-value content environment – Your ad/message is placed next to premium industry insights.

Simple & effective Advertising Options

💡 

We publish news as it happens, ensuring advertisers get maximum visibility in a dynamic and highly engaged industry newsletter.

Since we guarantee at least two newsletter sends per month, all pricing is structured per insertion, making it fair and flexible.

Pricing without VAT!

📌 Your banner ad will be placed in a high-visibility section of the newsletter.

Number of Insertions

Price per Insertion (USD) + VAT

1 Insertion

$300

3 Insertions

$700

6 Insertions

$1,000

💡 Best for: Brand awareness, consistent exposure, and product promotions.

Story Ad

📌 A sponsored news-style story (short write-up + link) integrated into our newsletter.

Number of Insertions

Price per Insertion (USD) + VAT

1 Insertion

$400

3 Insertions

$750

6 Insertions

$1,200

💡 Best for: Brand awareness, consistent exposure, and product promotions.

Full Story Ad

📌 A fully dedicated email blast sent to our entire subscriber base.

Number of Insertions

Price per Insertion (USD) + VAT

1 Insertion

$600

3 Insertions

$1,000

6 Insertions

$1,400

💡 Best for: Major announcements, industry reports, and company milestones.

Custom Advertising Solutions

🚀 Looking for a custom approach to maximize your impact? We offer flexible, high-impact advertising solutions tailored to your goals.

✔ Mix & Match Advertising Options
✔ Multi-Media Formats → Integrate videos, brochures, PDFs, case studies, and interactive content.
✔ Exclusive Industry Spotlights
✔ Sponsored Deep Dives & Reports
✔ Creative Campaigns & Storytelling

💡 Pricing: By Request

Let’s create a solution that works for you. Contact us to discuss your goals, and we’ll design a custom package to fit your needs.

Contact us to secure your advertising space at [email protected]